According to Reuters, OpenAI is about to launch its own web browser on the market in the coming weeks – and it is set to do much more than conventional browsers. The focus is on a Chromium-based chat interface in which AI agents take over tasks such as reservations or form automation. OpenAI not only wants to compete with Google Chrome, but also collect user data in order to strengthen its own AI models and establish new revenue models.
Highlights
- AI agent “Operator” takes over complex tasks such as bookings or filling out forms directly in the browser
- Based on Chromium: Compatible with Chrome, Edge & Co. but with integrated chat UI instead of classic websites.
- OpenAI wants more control over user behavior and data – similar to Google with Chrome for targeted advertising.
- Perplexity, Brave & The Browser Company are also launching AI browsers; a new “AI Browser War” era is on the horizon.
Revolution in the browser market: chat instead of tabs
The new browser from OpenAI relies on a chat interface instead of a conventional tab structure: users can interact directly in the interface across all steps. Websites move into the background, AI summarizes content and acts on their behalf. The integrated “Operator” agent is designed to automate recurring tasks: from filling out complex forms to making bookings. The browser thus acts directly and on several levels, virtually autonomously.
OpenAI is based on Chromium
As OpenAI is based on Google’s open source code Chromium, compatibility with existing standards is maintained – but the integration of AI agents makes all the difference. Collecting browser data provides OpenAI with the raw materials to further develop AI and launch new business models. This strategy is strongly reminiscent of Google’s Chrome advertising ecosystem, but carries data protection risks .
Competitive pressure in the browser market
With Chrome, Google has over 3 billion users and around 70% market share. OpenAI is attacking directly – as are competitors such as Perplexity (Comet), Brave, The Browser Company and Opera with its AI experiments. With this step, OpenAI is aiming to embed AI tools deep into everyday life – from surfing to daily product tasks.
The planned launch is in the coming months, probably in 2025, while a core objective becomes clear: creating competition, building market power – and controlling more data. The introduction of an AI browser could mark an important turning point in the browser ecosystem.experts warn: anyone who avoids Chrome due to data protection concerns should also take a critical look at OpenAI. An AI browser could analyze and use even more personal browsing information.
Conclusion
OpenAI is planning a real turning point with its AI browser: Chromium technology meets comprehensive chat integration and agent automation. Launch in a few weeks – price and availability are still open, but data protection is a key issue. While Chrome dominates with data-driven advertising, OpenAI could set a new standard with intelligent agent added value and data strategy – provided that users accept the data protection compromises.
