Polar is about to launch a completely new smart wristband – and not with a display, but deliberately without a screen. September 3, 2025 is the big unveiling day, which has been officially confirmed on a teaser website.
Highlights
- Polar unveils a new, screenless wearable on September 3, 2025
- It is a smart wristband without a display, not a smartwatch
- The new product is subscription-free, unlike many competitors
- The focus is on discreet, around-the-clock health tracking-sleep, pulse, SPO₂, temperature, etc.
A wristband instead of a smartwatch
The omission of the word “watch” in the teaser slogan “Watch this space” makes it clear that this will not be a smartwatch, but a screen-less fitness band. The image shown suggests a customizable, flexible wristband – a clear competitor to the Whoop 5.0 (€ 264.00 *), which has long been a popular screen-free tracker.
The pioneer was the “Polar 360”. However, this was previously only available for business customers. The new model, on the other hand, appears to be specifically for end consumers and features a slightly revised design.
Without a screen and without a subscription
The new tracker stands out from other providers such as Whoop thanks to two principles:
- No display, no constant pop-ups – users remain undisturbed in everyday life
- No subscription obligation, just a one-off purchase – atypical for many modern fitness wearables
Tracking focused on the essentials
While details on the range of functions have yet to be released, Polar is likely to follow the portfolio of the 360 model: heart rate, blood oxygen saturation, skin temperature, sleep tracking, steps and calories. Additional sensors are also conceivable – such as ECG or automatic workout recognition. In the official press release, Polar emphasizes that this new wearable is “the first screenless wristwatch” and “a subscription-free alternative” for users who value simplicity, freedom and control. Sander Werring, CEO at Polar, explains:
“Our users want a wearable that they can use directly – without the distraction of displays or constant notifications … seamless, effortless, almost unobtrusive”.
Conclusion
Polar is entering a new product category at full speed: a smart, screen-free wristband that will be launched on September 3, 2025. Without a subscription and focused on essential tracking, it appeals to users who want to combine data value with decentralization. Price and availability are still open – if you want to stay informed, you can follow Polar’s channels or the official teaser page. Let’s hope that the details on the technology and price will provide clear answers at launch – until then, the anticipation remains high.
